Digital Marketing Executive

Reference

PRI93916

Location

Priory Hospital Cheadle Royal, 100 Wilmslow Road, Manchester, SK8 3DG

Priory Group Division

Central Services

Salary

£26,500 - £27,000 per annum

Hours

37.5

Vacancy Type

Permanent - Full Time

Job Advert Role Description

* Due to limits on sponsorship allocations, we are not currently in a position to offer sponsorship to new candidates for these roles, this remains under review *

Priory is the leading independent provider of mental healthcare and adult social care in the UK.

Reporting to the Head of Digital Marketing, the Digital Marketing Executive’s key responsibility is to assist in the implementation of the digital marketing strategy.

The role will also support the wider marketing team in the development and sharing of content, updating the Priory website and relevant offsite listings, in line with both planned and adhoc business development initiatives.

Please note, previous applicants need not apply.

Duties include, but are not limited to:

• Support in updating the Priory website with content updates, new page development and on page enhancements as required
• Preparation of imagery for use onsite and offsite – utilising Photoshop or similar, for use by the digital and wider marketing department.
• Oversee maintenance of third party listings and directories, identifying new opportunities, keeping details and links up to date, and provide performance reports
• Support in relationship management with third party platform partners including Reputation.com and Doctify.com
• Assist in managing progress of website development tasks via development agency ticketing system, Jira
• Oversee site closure process – preparing timelines and managing onsite messaging, changes to offsite listings and online references
• Support in production of creative assets using appropriate design software such as Photoshop, Illustrator or Canva to support digital content creation
• Assist in preparing video content, using relevant software to prepare edits for Priory’s digital platforms, including the website and social channels
• Support with undertaking competitor analysis and reporting of insights as required
•  Assist in the ongoing management of paid marketing campaigns, including Google PPC
• Assist in the implementation of relevant SEO enhancements, onsite and offsite
• Support in the development and maintenance of marketing processes and procedures, in line with best practice
• Assist the wider marketing team with ad-hoc tasks as required

What are are looking for:

• Previous experience in a similar digital marketing role is essential, with a minimum of 1-2 years’ experience desired.
• Experience in a role in the industry is advantageous but not essential. Other first-hand experience of mental health subject matter gained through education and/or practical work experience is considered beneficial, but not essential.
• A positive approach to interaction and collaborative working with colleagues and a high degree of written and verbal communication skills are necessary for this role.
• Ability to liaise with key stakeholders across the business, alongside relevant external stakeholders.

Hybrid working with at least two days in the office and occasional travel to sites. 

What we would like to give you: 

• 25 days Annual Leave + Bank Holidays + additional day’s leave for your Birthday!
• Annual leave entitlement increase based on length of service: 27 days after 5 years’ service and 30 days after 10 years’ service
• Length of service recognition awards
• Employee Assistance Programme
• Competitive Pension Scheme
• Initial Disclosure Check Cost covered, if applicable to role
• ‘My Possible Self’ App and health-related benefits
• Online discounts and cashback rewards
• Technology scheme (qualifying period)
• Cycle to work scheme (qualifying period)
• ‘Cash for Colleagues’ – Employee referral scheme
• Career Pathways Programme – for development and further qualifications

Please take the time to familiarise yourself with the full job description attached prior to making an application.

We reserve the right to close the vacancy ahead of the closing date, without notice.

Division DBS info

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Job Description

Digital_Marketing_Executive_Job_Description_May_2024.pdf

Closing Date

02/08/2024